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Expand Approach Culture Team Work Expand Work Clients Awards Services Expand Overview Strategy & Planning Marketing Psychology Creative Impact Media Production Digital & Interactive Public Relations Small Business Social Media Insights Expand CMO Minutes Webinars Ad Psych Insights Careers Search Contact Us Toggle Menu OUR AD AGENCY DRIVES RESULTS THROUGH CREATIVE PSYCHOLOGY There are hidden perceptual walls that estrange people from brands. At Intermark, we continually refresh our perspectives on how to harness psychological insight to impact brand success. Most strategic marketers spend a great deal of time developing and talking about insights” within their brand ecosystems (the competition, the product, the media mix, and of course the consumer). The problem is, many so-called consumer insights are merely observations about WHAT people think and do. Certainly interesting. Sometimes helpful. But when all is said and done, not particularly insightful. True insight reveals WHY consumers think and behave the way they do, a firm grasp on human behavior. Our Insight Team” understands why and how to leverage persuasive psychology to shape a particular action. This is the underpinning of all the work we do at Intermark.Our Work All Work Physicians Mutual View Project Alabama Tourism View Project Client Experience Our Blogs All Blogs May 7, 2024 Gratitude in Marketing: The Psychology Behind Mother’s Day Campaigns Read more April 24, 2024 The Science of Framing: Losses vs. Gains Read more April 6, 2024 THE PSYCHOLOGY OF SPRING CLEANING: A MARKETER’S GUIDE Read more May 7, 2024 Gratitude in Marketing: The Psychology Behind Mother’s Day Campaigns Read more April 24, 2024 The Science of Framing: Losses vs. Gains Read more April 6, 2024 THE PSYCHOLOGY OF SPRING CLEANING: A MARKETER’S GUIDE Read more Ad Psych Insights Check out our award-winning video series to learn more about the psychological principles we employ each day in our work. Get Psyched Need our brain power? Share your challenge and we’ll send our thoughts within 24 hours. Contact Us HomeWork Services Insights Careers Internships Contact Us Privacy Policy 2151 Highland Avenue S. Birmingham, Alabama 35205 833.578.1295 2151 Highland Avenue S. Birmingham, Alabama 35205 833.578.1295 © Copyright 2024, . All Rights Reserved. Scroll to top Scroll to top HomeToggle child menu Expand Approach Culture Team Work Toggle child menu Expand Work Clients Awards Services Toggle child menu Expand Overview Strategy & Planning Marketing Psychology Creative Impact Media Production Digital & Interactive Public Relations Small Business Social Media Insights Toggle child menu Expand CMO Minutes Webinars Ad Psych Insights Careers Contact Us Toggle Menufor:...